MKT 567: Integrated Marketing Communications

EndNote Web

Citing Sources

This video is approximately 4.5 minutes.

Why watch?

Watch this video to learn how to:

  • avoid plagiarism
  • cite your sources


In this video, we'll learn how to avoid plagiarism, and how to properly cite sources.

Plagiarism is presenting someone else's work or ideas as your own. Plagiarism can take many forms, such as using someone else's term paper, copying passages from books or websites without citations, using someone else's words without credit or paraphrasing someone else's work without citing them. You can avoid plagiarism by using your own ideas, using the ideas of others only to support your own arguments, using quotation marks when directly stating another's words, and remembering to write a complete citation for each source while you take notes.

Citing sources. Citing sources shows the research you've done, strengthens the ideas you present, differentiates your work from the work of others and allows readers to follow up on your work through its original sources. There are many styles of citation, and the one that you use will depend on your field of research. The social sciences use APA, Humanities use MLA, History uses Chicago, and engineering papers vary by field.

Now, let's find the citation information needed for 3 types of sources: an article, a book and a website.

To cite an article, you need to know its title, author or authors, the journal in which it was published, volume and issue number, date of publication and page number.

To cite a book, you'll need to know its title, author or authors, date of publication, publisher, and the city and state in which it was published.

To cite a website you'll need its author, which may be a corporate author, title, date of publication and date accessed, the date on which you retrieved the information.

Links from the Video