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Scholarly |
Trade |
Popular |
|---|---|---|---|
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Audience |
Scholars/Experts/Students |
Professionals working in the field |
General Public |
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Authors |
Scholars/Experts |
Professionals in the field or journalists |
Reporters |
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Peer-Reviewed |
Yes |
No |
No |
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Color Pictures |
Few |
Yes |
Many |
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Advertisements |
Few |
Yes, targeted to professionals |
Many |
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Article Length |
10+ pages |
Ranges |
1-5 pages |
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Article Titles |
Long & Descriptive |
Ranges |
Short & Catchy |
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Cites Sources |
Yes, Required as facts and quotes are verified |
Occasional, not required |
No |