This Research Guide is customized to provide you with all the library resources needed for your marketing research projects.
This guide is designed to be your one-stop information source for research in this course. This guide presents the most relevant search tools, i.e., databases, journals, books, as well as source evaluation, and citation resources.
Click on the red tabs above to access the information sources you need. Within each tab, find tips, search tools, and resources to help you with your marketing research.
The Gordon Library is an important resource for you throughout your time at WPI: