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MKT 500: Marketing Management - Prof. Kasouf: Journal Articles & Business News
An intuitive and comprehensive business library containing millions of full-text items across scholarly and popular periodicals, newspapers, market research reports, dissertations, books, videos and more.
Provides full-text coverage of top business, management and economics journals and periodicals. These valuable publications cover topics such as accounting, banking, finance, international business, marketing, sales and more.
Google search for scholarly literature, including peer-reviewed papers, theses, books, preprints, abstracts and technical reports on all topic areas. Use to find articles from academic publishers, professional societies, prepublication repositories and universities.