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MKT 561: Consumer Behavior: Introduction

Professor Adrienne Hall-Phillips

This Research Guide is designed to be your one-stop information source for research in this course.

Use this guide to find the right library resources for your global business research. This guide goes through the most relevant research databases, journals, and websites in the field of global business. You will find information on where to look for country, industry and company reports.

Click on the red tabs above to access the information sources you need.

Don't forget about another resource available to you on and off campus - the Research and Instruction Librarians!  That's our job - to help you with the research process.  You can contact us in person, by email, by phone or by live chat, or schedule a research consultation.

Additional Websites

For more Business, Company & Industry resources visit the Boston Public Library and register for an eCard. Any student, faculty or employee may get a BPL eCard or full Borrowers card.

ILLiad: Borrowing from other Libraries

Our Interlibrary Loan service allows WPI students and faculty to request items from other libraries free of charge.

Related Guides

WPI Library Search

Search for books, articles, media and more!